> How can the third most valuable company on the planet with computing being the core of their DNA not realize this pre launch?
They haven’t launched it. The version with the exaggerated effects was an early beta. The more recent betas are already far more refined.
Everyone is raging over some early pre-release screenshots and videos because they’re unfamiliar with how Apple works: The early betas of a new UI are always refined and adjusted significantly before launch.
If Apple wants the benefit of building buzz by having splashy pre-release presentations they also have to deal with the times those initial reactions are negative. WWDC is as much a marketing event as a developer event.
They haven’t launched it. The version with the exaggerated effects was an early beta. The more recent betas are already far more refined.
Everyone is raging over some early pre-release screenshots and videos because they’re unfamiliar with how Apple works: The early betas of a new UI are always refined and adjusted significantly before launch.