You're being facetious and I can get my fill of that on reddit. You're still making voluntary choices when it comes to both Google and, especially, Amazon and Alexa. But what you (and I, and most people) want is the convenience, even if using "big tech" is less appealing. That's not ownership, that's a choice, a service bought and paid for – unless we're talking about a meta sense of ownership where you've convinced yourself you've been owned and have no alternatives.