That is specific to TV app, not to device thought. You can see some shows on the main menu on background by default, for me personally that is not problem, and I think you can customize that.
Are you confusing the OS with the Apple TV app? If you change the order of apps in home screen, first one is used by default to show the background information in home screen.
perhaps you don't see the ads that apple forces when you watch an appletv (the service, not the hardware) on the appletv (the hardware, not the service).
plus almost every other app follows suit on the appletv (hardware, not the service), so that all apps on the appletv (hardware, not the service) end up having ads, not just the appletv (service, not the hardware) app on the appletv (hardware, not the service).
nope, not confusing at all, but still lots of ads.
Are those Apple TV+ shows on the Apple TV App, or shows provided by some other service via the Apple TV App? AFAIK the US and some other countries support grouping streaming service catalogs in the Apple TV App, e.g.: Peacock and Paramount+, so you don't have to set foot in the specific apps. But I assume they still deeplink into them for the actual viewing, where e.g. Peacock shows a pre-roll ad.
Apple TV+ shows, on the Apple TV app, on the Apple TV hardware now often (not every time, but very often) have ads in the front the show, and before you ask, yes with a paid Apple TV+ subscription.
and yes, of course the other shows that can play in the Apple TV app also show ads at the beginning, but they do that in their own apps on the Apple TV hardware as well.
can I just note that calling hardware, app, and service the same thing is a bit confusing?
