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Who cares about marketing.

Nobody knows how to pronounce gitea either. Half of people pronounce it "gi-te-ah".



And let's not get started about the spelling vs pronunciation of LaTeX, NGINX, and Kubernetes.


Clarify? All of those have straightforward pronunciations and spellings, with maybe nginx's spelling the exception, but it's also very popular.


Wikipedia lists two pronunciations for LaTeX: "/ˈlɑːtɛk/ LAH-tek or /ˈleɪtɛk/ LAY-tek".

On top of those, I've also heard the k at the end be replaced with h, which would also be correct, as per https://en.wikipedia.org/wiki/Chi_(letter)

The common pronunciation of latex /ˈleɪˌtɛks/ would be incorrect.

For Kubernetes, Wikipedia lists eight different pronunciations: /ˌk(j)uːbərˈnɛtɪs, -ˈneɪtɪs, -ˈneɪtiːz, -ˈnɛtiːz/, with the j after k being optional.

NGINX feels like the most straightforward out of these, even though it is rarely pronounced correctly.

As for myself, I like to call it NG Inks, as in next-gen tattoos, at least whenever I hear it pronounced wrong :)




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