Nokia was a formidable logistics machine. As a smartphone product manager back in the 3G days, they never ceased to amaze me, because they would ship logo and firmware variants of the same device to different customers, at what I already knew to be a fairly high factory customization cost.

They paid the price for part of that (the Symbian platform was never really unified so much as it was shared to smithereens), but they were notable in what they did.