How could it persist? Companies optimize for profit, quality be damned. In contrast, craftsmen take pride in their work, and pride is what creates quality.
* Sisu (Finnish): Though not a direct equivalent, "sisu" refers to a blend of determination, resilience, and courage in the face of adversity. It's doing something against the odds, putting extra effort, and not giving up.
* Gaman (Japanese): A term that loosely relates to enduring the seemingly unbearable with patience and dignity. It can apply to doing meticulous, quality work even when situations are challenging.
* Jugaad (Hindi): Jugaad speaks to a creative or innovative fix; essentially finding a low-cost solution to a problem in an intelligent way. It reflects a spirit of resourceful improvisation and can indicate a pride or savvy in being able to solve problems with limited resources.
* Arbejdsglæde (Danish): This word directly translates to "work happiness" and denotes finding joy and satisfaction in the work you do.
* Mānawa (Maori): This is used to describe patience and perseverance, particularly in working toward a goal or mastering a skill.