To each their own! We were motivated to blog about it by others who have had issues like this: https://daverupert.com/2023/02/solved-the-case-of-the-bing-b...

And at the end of the day, we got a lot of great SEO tips here. Thanks HN!

Which publicity stunt? Not getting listed by Bing or tell about it?

> Which publicity stunt?

The one that they themselves admitted at the end of their post:

  Now, is it really because we compete with Github? Honestly, probably not, but controversy drums up interest and we need interest ...

Another way to get the SEO feedback that they claim that they were seeking is to start an "Ask HN" thread. Surely they would have received useful feedback without as much fanfare and the emotional manipulation.