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From the Dall-E terms of use:

> Use of Images. Subject to your compliance with these terms and our Content Policy, you may use Generations for any legal purpose, including for commercial use. This means you may sell your rights to the Generations you create, incorporate them into works such as books, websites, and presentations, and otherwise commercialize them.



They must be well-funded if they're leaving money on the table like this. I'd pay a few a dollars for commercial use.


Legally its still unclear if the image can be copyrighted. If you use it commercially, others may be able to use the same images if they’re generated by DALL-E.


It takes several tries to generate something actually meaningful, so they're definitely making money by having people buy credits to run it




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