It was $1.86/share Oct/Nov 2012, quite a rally if you ask me. I think it was still $1.66/share sometimes in '15.
From Nov 2012 (that was after Bulldozer), it run to $153/share on 19th Nov '21 – that's 8255,38%!
I remember vividly back in 2002 studying the newly established 'FT Deutschland' (FT's German Edition) when being in Germany, that FT Deutschland brought an profound article talking about AMD's imminent impact of success (and how it's going to hit INTC hard) with the then-new Thoroughbred-Athlons – I should've invested as I felt something was up.
I bought at $5 and sold at 15 thinking I was so clever.
Then I bought at 80 and held through 160, now it's at 96.
I'm a long term bull on AMD, but I think the rocket left the atmosphere already. To me it's a blue chip. Intel nor AMD will ever go out of business, unless and until x86 itself dies and neither can pivot. AMD has a lock on consoles, it is the only competitor to Intel in x86, it basically can't go out of business.
Cloud vendors have been increasingly pushing their own chips. It's hard to see AMD having any pricing power in the long run, unless their chips are significantly better than what big tech can create on their own
The Gigacorps have done this, some of them. I have more interest in the ARM argument than in the "custom chip" argument, unless Amazon and co. decide to retail their processors.
Consoles, most OEMs, and all non-gigacorps will be buying off-the-shelf processors.
I'm pretty sure cloud and enterprise sales make up the bulk of their revenue and growth. Not consumer.
That being said there's likely still a few years of runway left for their growth. Even if cloud vendors don't push their own chips aggressively, they can use it as leverage to cut into AMD margins.
I don't see how ARM is an argument. AMD will easily be able to create competitive arm processors, there just wasn't a strong financial incentive to do it before
