I am sorry to say, this seems like a thoughtful answer but there is a lot of nonsense in it is as well.
For example, pluralism doesn't state there is no way to "find truth", but that in light of multiple views, to have good faith arguments, avoid extremism, and engage in dialog to find common ground.
> but there are genuine ethical arguments on all sides.
These ethical arguments, however genuine they may be, are not equal however, otherwise, you would be falling victim to making the false balance fallacy, commonly observed in media outlets, or the "both sides" argument we have so unlovingly become aware of in recent times. The False balance fallacy essentially tosses out gravity, impact, and context.
> That most of human progress over the past couple of centuries has resulted from companies doing what's most profitable, despite how non-intuitive that is.
Despite the over-simplicity of framing it as companies simply doing what is most profitable, this is, in fact, extremely intuitive, and has been studied, measured, and observed. I am curious what you find unintuitive about it?
> But I am saying that supposing there's some kind of obvious right ethical answer, and implying bad faith towards people at Facebook that they're somehow making decisions they genuinely believe to be wrong but making anyways, is not accurate.
This view may be true in a vacuum, but it is irrelevant. We live in American society, and there is an American ethical framework in which Facebook's actions can be viewed as unethical. Other countries that have this similar issue have their own ethical frameworks in which to deem Facebook's actions ethical/unethical.
> pluralism doesn't state there is no way to "find truth"
To the contrary, that is literally what pluralism as a philosophical concept says. You can read up on Isaiah Berlin's "value pluralism" [1], for example.
> These ethical arguments, however genuine they may be, are not equal however
On what basis? Again, the entire premise of pluralism provides no method for comparison.
> this is, in fact, extremely intuitive
Many would disagree. You might enjoy reading [2], which explains just how hard it is for citizens to understand it, from the point of view of an economics professor.
> and there is an American ethical framework
Except there isn't, that's the point. For example, Republicans and Democrats obviously believe in deeply divergent ethical frameworks. And there's far more diversity beyond that. Plus there's no way to say that any American ethical framework would even be right -- what if it were wrong and needed correction?
> For example, pluralism doesn't state there is no way to "find truth"
Well, there are lots of different ideas lumped together as “pluralism”, but most of them not only hold that there is no way to find truth on the issues to which they apply, but that there is no “truth” to be found.
> We live in American society,
Some of us do, some of us don't.
> and there is an American ethical framework in which Facebook's actions can be viewed as unethical.
Sure, but there are many, mutual contradictory and, often mutually hostile American ethical frameworks, so that’s true of virtually every actor’s actions, and virtually every alternative to those actions.
> American ethical framework in which Facebook's actions can be viewed as unethical
I'm curious what you mean by this, because I'd expect the American values of independence and free expression to be counter to wanting Facebook to actively supress divisive discourse. (Yes, I know the first amendment only applies to the government; the point is the spirit of the "American ethical framework")
For example, pluralism doesn't state there is no way to "find truth", but that in light of multiple views, to have good faith arguments, avoid extremism, and engage in dialog to find common ground.
> but there are genuine ethical arguments on all sides.
These ethical arguments, however genuine they may be, are not equal however, otherwise, you would be falling victim to making the false balance fallacy, commonly observed in media outlets, or the "both sides" argument we have so unlovingly become aware of in recent times. The False balance fallacy essentially tosses out gravity, impact, and context.
> That most of human progress over the past couple of centuries has resulted from companies doing what's most profitable, despite how non-intuitive that is.
Despite the over-simplicity of framing it as companies simply doing what is most profitable, this is, in fact, extremely intuitive, and has been studied, measured, and observed. I am curious what you find unintuitive about it?
> But I am saying that supposing there's some kind of obvious right ethical answer, and implying bad faith towards people at Facebook that they're somehow making decisions they genuinely believe to be wrong but making anyways, is not accurate.
This view may be true in a vacuum, but it is irrelevant. We live in American society, and there is an American ethical framework in which Facebook's actions can be viewed as unethical. Other countries that have this similar issue have their own ethical frameworks in which to deem Facebook's actions ethical/unethical.