The point is not that one can/can't do it elsewhere, but Netlify makes it easy. You are less likely to run into that one frustrating problem that takes you hours to solve (like writing a build and deploy tool in bash) - Netlify does it for you.
I've done a static site from Terraform, and I've done it more recently in Netlify - Terraform was exponentially harder, end to end.
I've done a static site from Terraform, and I've done it more recently in Netlify - Terraform was exponentially harder, end to end.