It would be nice if all the major hollywood studios shared a ledger (not necessarily blockchain) showing who legally purchased what media. And then required all of the downstream digital platforms (Amazon, Apple, Microsoft, Google) to grant you access to any movies you already purchased. Additionally, it would be great if you were able to sell your access of one movie to another party for cash or swap content.
Movie studios would like it because they could sell directly to consumers and cut out the middle man. Digital platforms wouldn't like it, but would otherwise lose access to the content they wish to sell. Consumers would like it because their library of content would be permanent and would tear down the garden walls. They could also resell or swap their purchases, possibly for a small fee.
Most content industries (definitely including movies, tv, books, music, and games) vary between “dislike” and “loathing” of secondary markets, because it gets them nothing and costs them a “potential sale”, even more than piracy, because the person paying for a “used” copy has demonstrated that they’re willing to part with money for the product.
Where the right to resale still exists, the way to bet is that it exists because of major lawsuits that the industry has lost (or “lost”). Don’t worry about the shareholders, though - they’re still chipping away!
Sounding like a broken record, but you don’t need “blockchain”. It’s already available and supported by four of the six studios and Apple, Amazon, Google and Vudu. It’s Movies Anywhere.
Movie studios would like it because they could sell directly to consumers and cut out the middle man. Digital platforms wouldn't like it, but would otherwise lose access to the content they wish to sell. Consumers would like it because their library of content would be permanent and would tear down the garden walls. They could also resell or swap their purchases, possibly for a small fee.